3 min
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August 21, 2023 | Carlos Preciado

2023 Monterey Car Week with Ferrari

3 min

Revisit one of the most prestigious and highly anticipated gatherings in the automotive world with Ferrari

Carlos Preciado
August 21, 2023

One of the most prestigious and highly anticipated gatherings in the automotive world returned for 2023. Monterey Car Week is an annual automotive event held in and around Monterey, California. This week-long celebration of classic cars, luxury vehicles, motorsports, and automotive culture took place August 11-20, 2023.

As usual it was a marvel to take in, and once again, Ferrari had a grand presence there. The main attraction was Casa Ferrari, an incredible VIP Hospitality area overlooking the first hole of the Pebble Beach golf links where Ferrari assembled several extraordinary displays.

Front and center was the Ferrari procession of over 60 cars to create the “Spirit of Racing” display, a rare gathering of some of Ferrari’s most notable automobiles from our 76 year history. This represented a culmination of all the inspiration for the SF90XX and SF90XXSpider.

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Ferrari SF90XX and SF90XX Spider Display

Another impressive sight was the Icona Series Display. The special collection of Cavallinos constructed to honor Ferrari’s rich heritage. The Ferrari Icona series display was comprised of 3 icons, the SP1, SP2, and SP3, all drawing inspiration from legendary racing Ferrari’s of the past while integrating timeless design, innovative materials, and modern technology.

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Ferrari Icona Series Display

The Current Range display showed off the latest production models offerings, Including the Ferrari Portofino M, Roma, Roma Spider, 296 GTB, 296 GTS, SF90, SF90 Spider, and the Purosangue. The Roma Spider and Purosangue are some of the newest introductions to the range, so this was one of the first opportunities for many Ferraristi to appreciate them in person.

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Current Range Display

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Ferrari Purosangue Display

Leading up to Monterey Car Week was the Ferrari To Monterey Rally; four days and more than 600 miles of breathtaking drives through Southern and Central California, that began in idyllic Santa Barbara and ended at Casa Ferrari. 

Off-site, Ferrari hosted the famous petrol station at the Carmel Highlands General Store located on iconic Route 1 in Carmel Highlands. The pop-up served as a hub for private test drive experiences of the Ferrari's current model range. 

But Ferrari's presence didn't stop there, it permeated every corner of this glorious experience. Here are just a few of the highlights:

  • Ferrari introduced a one-of-a-kind 812Competizione. This Tailor Made Ferrari was inspired by the concept of a “blank sheet,” which is how the Ferrari Styling Centre begins its research for every new model — ideas, insights, and notes sketched on yellow cardboard, now brought to life…LEARN MORE
  • The remnants of a crashed and burnt 1954 Ferrari 500 Mondial Spider Series I was sold at auction by RM Sothebys for $1,875,000 USD…LEARN MORE 
  • Ferrari claimed the title for the most expensive car to sell at auction during 2023 Monterey Car Week with a 1967 Ferrari 412P Berlinetta which sold at Bonhams for $30,255,000…LEARN MORE  
  • A 1956 Ferrari 410 Superamerica “Superfast 1” took the Rolex Circle of Champions Best of Show over more than 200 entries at the Quail Motorsports Gathering