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2 min
February 9, 2026 | Carlos Preciado
Welcoming Visionary Leadership to Ferrari South Bay
2 min
Ferrari South Bay proudly enters an exciting new chapter as we welcome two distinguished leaders to our executive team: Gilberto Medici, Chief Executive Officer, and Stefano Sbettega, General Manager.
Carlos Preciado
February 9, 2026
Welcoming Visionary Leadership to Ferrari South Bay
Ferrari South Bay announces the appointment of Gilberto Medici as Chief Executive Officer and Stefano Sbettega as General Manager. Bringing decades of global luxury automotive leadership and international expertise, both executives are recognized for driving performance, operational excellence, and elevated customer experiences.
Together, their strategic vision and passion-driven leadership mark an exciting new chapter for Ferrari South Bay — reinforcing the dealership’s commitment to delivering an authentic, world-class Ferrari experience rooted in performance, innovation, craftsmanship, and Italian spirit.
Gilberto Medici | Chief Executive Officer
With 31 years of global luxury automotive leadership, Gilberto brings strategic vision, operational excellence, and a results-driven mindset to Ferrari South Bay. Serving as CEO of both Ferrari South Bay and Ferrari Quebec, his experience spans executive roles across internationally renowned luxury automotive brands, where he has led transformative growth, strengthened performance, and elevated the customer experience.
Gilberto’s leadership is defined by clarity, discipline, and innovation — positioning Ferrari South Bay and Ferrari Quebec for continued growth and distinction within their respective markets.
Gilberto Medici
Stefano Sbettega | General Manager
With more than 25 years of premium and luxury automotive experience, Stefano brings a dynamic blend of international expertise, business development acumen, and team-focused leadership. His career reflects a comprehensive understanding of the automotive landscape — from corporate strategy to retail operations — driven by passion, precision, and performance.
Stefano Sbettega
A Shared Vision for Ferrari South Bay
Together, Gilberto and Stefano bring an exceptional blend of international expertise, operational precision, and authentic Italian passion. Their combined leadership reinforces Ferrari South Bay’s commitment to delivering the most genuine Ferrari experience — rooted in performance, innovation, craftsmanship, and the unmistakable Italian soul.
Please join us in warmly welcoming Gilberto Medici and Stefano Sbettega to the Ferrari South Bay family.
The future is bright — and it’s unmistakably Ferrari.
